Summer is here and it's time to switch up your Winter Woolies for sun dresses and sandals. Like every year there are passing trends but if you want to know what is essential this Summer and every Summer, then stay tuned. If you've been following me for a while now you will know that I'm not into trends or fleeting fashion. Instead I am interested in style which is personal and has longevity, in turn making it far more sustainable than some of the business models out there. I

It seems like the world is full of life hacks to make our lives easier so we can do things quicker or with less effort. When does a life hack become a gimmick? In my opinion, it's a gimmick when it does not do what it promises to do. One of these life hacks I invested in recently is a steam iron. Do I hate ironing? Not at all. In fact I find it therapeutic and quite satisfying to see my clothes neatly pressed and ready to be worn. So where does the problem lie? Why would I ne

As you may know, I am doing a style challenge of '40 Days No New' where I cannot buy anything new for that duration. I can buy pre-loved, second hand or vintage but ideally I wouldn't buy anything new in pursuit of slow fashion and a more sustainable approach to styling. So far I am succeeding! It has forced me to look at what I already have in new ways. Whether it's pairing a skirt with a top I normally wouldn't put together or re-imagining clothes in a new way. I recently t

Red is a bold colour choice. It represents passion, sexiness and courage. You wear red to stand out, whether it's a power suit, a scarf or just your lipstick. It demands attention. So it is worth doing a little investigating into the perfect red for you. Not every red is the same. Think of the deep, warm reds of Autumn leaves compared to bright berry reds. They all have their individual characteristics, as do you. So where do you start? In this video I walk you through a n

With Spring in the air it's time to start thinking about our capsule wardrobe for Spring. The Spring trends this year are lilacs, cardigans, polka dots but trends don't work for everyone and are not sustainable. So what are the key pieces that we should have in our wardrobe for this Spring and every Spring? In this video I share my Spring Essentials that I would suggest you have in some variation. These are timeless items and you will get the wear out of them for years to c

Winter coats are somewhat of an investment piece to me. They tend to be on the pricier side due to their fabric, heaviness and durability. A good Winter coat should be a capsule item in your closet that reappears year after year. So it is important to make sure that you are spending your money on just the right coat. So where do you start? With such a choice of coats out there from Teddy to Military styles, classic to statement, it can be all a little overwhelming. A good p

Party season is fast approaching and if you don't already have a Little Black Dress in your closet, now is the perfect time to invest. This dress is one of our wardrobe staples and when chosen carefully, can stay in our wardrobe for years to come as a capsule item. However, a little black dress is not just a little black dress. The cut, shape, fabric, patterns can all influence how we look an feel. In this video I talk about the perfect LBD for your body shape. Silhouettes

HRH The Duchess of Cambridge Kate Middleton has become somewhat of a source for style inspiration. How does she look so good all of the time? No doubt there is a team of people behind each public appearance but I share some crucial insights into her style so that you too can look royally stylish. #katemiddleton #style #fashion #royalty #katesstyle #royalstyle #royalfamily #styleblog #fashionblog #stylecoach #ireland #stylist Happy styling Sarah x

It's nearly that time of year again when the Autumn colours and chunky knits will line the clothing rails in stores. We'll be encouraged to buy more and more by fast fashion trends which is not ideal for our purse or our environment. In this video I talk about Autumn essentials that will feature EVERY year so you don't have to go searching for new pieces as the seasons roll by. In the words of Vivienne Westwood 'choose well, buy less and make it last.' Enjoy the video! #autu

Linen is one of those go-to fabrics that most of us reach for when the weather starts getting a little warmer. It is a natural fabric made from flax which is breathable. This means for any of us who are blessed with a body that starts to ‘glow’ in an Irish Summer (anything above 14 degrees!) this fabric is going to keep the air flowing and skin cool. Apart from this, linen looks effortlessly chic and you can be guaranteed it will make an appearance Summer after Summer. It is

Understanding your body shape can be confusing and why is it so important anyway? I share my thoughts here.